Analytics & Measurement
Campaign success is frequently measured against key performance indicators and includes site, optimization, and audience insights.
Analytics & Measurement
Our analytics and measurement solutions incorporate industry-leading technology. Our comprehensive suite delivers global insights relative to applicable KPIs. Additionally, we can custom tailor reporting solutions to meet the unique needs of every advertiser.
Meaningful Reporting
We know data. We've been collecting consumer data across all digital channels for over 10 years. This data asset is the cornerstone of our advanced reporting suite, equipping our clients with the insights that matter.
GlobalWide Media Insights:
- Cross device: media mix modeling, brand lift and direct response statistics
- Comprehensive audience profiles, including demographic, geographic and consumer preference data
- Brand performance: customer awareness, attitudes, intent and preference
- Audience segmentation: creating models to isolate most responsive consumer segments
- GRPs: measuring the reach and frequency of ads served to the target audience.
Unlock the value of your data by partnering with our expert analytics team.
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